A project for Love Dive album promotion.
Creating promotional products for Love Dive should capture IVE’s dreamy, etheral vibe with elegant and collectible designs. The Love Dive promotional products should radiate a royal allure with deep reds, rich gold accents, and elegant, celestial motifs. Luxurious textures, ornate patterns, and timeless designs will make each item feel like a treasure fit for a queen.
Methodology: Moodboarding. Sketching. CAD modeling
Gold foil detailing and an embossed regal emblem.
Pull-out drawer design for a refined unboxing experience.
The top layer will hold smaller items like accessories or photo cards, while the bottom layer will house larger merch, all secured with custom inserts for a premium feel